10 Ninja Ways To Find Free MLM Leads

April 27, 2014

Online Marketing

The two biggest struggles network marketers face in my opinion are attrition, and a lack of leads for their business.  Oddly enough, the solution to the first problem comes from dominating the second.  And in order to dominate in the leads business, you have to know the best places to find free MLM leads for your group.  Now don’t get me wrong, if you’re thinking there are other ways to handle attrition you’re absolutely right.  But rather than worry about whether someone is going to quit or not, if you keep your pipeline chalk full of prospects you’ll never have that concern.

O.k., so maybe what I’m going to share with you isn’t new to you, but odds are pretty good it will at least help someone in your downline.  I’ve included both online and offline methods for acquiring free mlm leads, but realize that some of these methods follow attraction marketing principles, while others do not.  What this means is if you are interested in building a downline fast, you’ll want to pay attention to and implement the techniques that do not require you to wait for a response.  I call these the active marketing principles, versus the attraction marketing (passive marketing) principles.  So here they are:

  1. Blogging (Attraction Marketing):  This is probably the fastest way to qualify leads online next to setting up a product offer.  I prefer this method because it works, and I enjoy it.
  2. Google+ (Attraction Marketing):  I truly believe this platform will ultimately take over Facebook.  Here you can create your own community as well as market to people following you.
  3. Facebook (Attraction Marketing):  If you want to get serious with Facebook buy the Ultimate Guide To Facebook Advertising and study it like you’re going to college.
  4. YouTube (Attraction Marketing):  Make videos with keyword rich descriptions.  You can capture leads through links in the description, or drive traffic to your blog.  Once you park your video here it’s basically permanent real estate (unless they close your account for some reason and delete all your videos).  Make sure your sending videos to more than one platform just in case.
  5. Twitter (Attraction Marketing):  Make sure you only follow people that add value to your life.  I’d say no more than 30-40 people tops.  Don’t fall into the “the more followers I have the better” mindset.  It won’t get you anywhere.  I was there once and unfollowed everyone but the top dogs I wanted to follow.  I only lost 10 followers in the process, no big deal.  A lot of people reach out on Twitter to say “hi” or ask questions via direct message.
  6. Real Estate Signs (Attraction Marketing):  This is a great offline method.  If you write great “copy” on the sign with a follow up phone number and post it at a busy intersection or freeway offramp you can generate 20-30 leads a day from this.  It’s very powerful, and local.
  7. Flyers & Brochures (Attraction Marketing):  Leaving these at busy locales can also draw up leads if again you have excellent “copy” on them to draw in the reader.  The best copywriting books I’ve read all recommend sending the reader to either an 800 number or a URL with incredible sales copy (long copy).
  8. Business Card Boards (Active Marketing):  This is the most powerful offline technique I’ve seen next to live events.  I’ve walked into restaurants with business card boards chalk full of cards.  The cool thing is every one of them is business minded and maybe open to chatting on the phone.  Granted, it’s cold call marketing, but it’s no different Free MLM Leadsthan “cold call” meeting somebody at the mall or grocery store (which sucks by the way).  The worst I’ve seen is when network marketers stalk the leadership book section at Barnes & Nobles.  It makes me want to strangle their upline.  Check out the spread I found at a local Japanese Steakhouse style restaurant (like the one in Beverly Hills Ninja if you’ve seen it)!
  9. Live Events (Active Marketing):  Things like the Chamber Of Commerce, or Meetup Events, Social Networking Events, etc., are great ways to network with business colleagues and like-minded people.  Don’t waste your time at these events chatting with people you think are “cool.”  Stay focused and grab as many numbers as you can in a professional/personal manner.  By the time you meet 10 people you may even have an idea of who to introduce to who.  You may strike great brownie points introducing Person A to Person B before leaving the event.  Person A and B may never remember each other, but they’ll never forget the guy that made the connection happen.
  10. Get Out There And Enjoy Life (Active Marketing):  If you make even a half-hearted attempt to stay active you’ll have no problem networking offline.  Maybe this means joining a gym, or an “old guys sports league,” or a biking club, etc.  If you just attempt to live life a little you’ll meet a few new people daily.

More than anything during your offline active marketing encounters do not focus on discussing your business.  Just focus on getting to know the person and finding a way to contact them at a later time.  You can discuss business on a follow-up call.  If business happens to come up in your conversation great!  Go with it.  If not don’t force it.

I see too many people suck total a** because they force the conversation towards business topics.  Statements like “you ever thought about starting your own business?”  Or “are you keeping your options open,” just smell like “scam” or “rinky dink” business approaches.  I just enjoy getting to know people.  The business comes later, and that’s IF I think it may be a solution to their problem.  I also recommend that you don’t take on “projects.”

It’s totally up to you, but if you start sponsoring people that require 24-7 babysitting you’ll get frustrated quickly.  You want to sponsor leaders right?

You should.  Those are what’s going to help build your empire.  No offense, but the neighbor on welfare who owns a minivan and constantly complains about the economy and how stupid people are is not your primary prospect.  He or she is actually not even qualified if you’re doing things right.  Granted they are a free MLM lead, but not the best one you can find trust me.

So there you go, my best sources of free MLM leads.  I hope you got some ideas out of this and benefited in some way from it.  If you have any questions or comments feel free to chat below or reach out on social media.

If you received value from this post we’d greatly appreciate a Google+ or Facebook like.


MLM Blogpost is run by Jason Lee, a 35 year-old entrepreneur who helps other network marketers brand themselves online.

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5 Responses to “10 Ninja Ways To Find Free MLM Leads”

  1. Jalal ud Din Says:

    good thanks buddy, I was just working on blogs and facebook, and now i will start all of these.. thanks again.

    Tiens Pakistan
    Tiens blog


  2. Philip Bourdon Says:

    Jason, I am appreciating your straight-forward and systematic approach. My best friend is an MLM Pro who has over the years, gone from one company to the next. He is in one now and is under a guy who is the No.1 person in the company. My buddy has lists of MLM people that he just calls(prospecting). Yes, in a short time he is kicking butt. Yes, he is starting to share those with me and at first will do all the talking. BUT, I keep feeling that he cannot be re-produced.

    I don’t want to “pitch.” I want to market. I have read Attraction Marketing years ago and believe in this concept. I am reading your articles and loving them. It’s going to take some work, but I have the desire.

    I also am reading Rob Fore’s material and wonder if you are also doing the same thing with Affiliate Programs that will fund the process? In fact, when do you ever talk about your companies?

    Oh yes, is the Facebook book you mention by Andrea Vahl?

    That’s enough, looking forward to hearing from you. Thanks.

    Philip Bourdon


    • Jason Lee Says:

      First, thanks for the thoughtful comment Philip, awesome stuff. The “pitch” feeling I do understand, and what I came to find is it usually comes from the weird feeling you get bringing up the subject of MLM. I personally like meeting people and not even bringing up the business opportunity. If it’s a good enough connection to warrant us exchanging contact info or linking up on social media then I’ll follow up with a business call the next day where I can discuss the opp over the phone. These businesses live and die on the phone bud. Even the biggest bloggers in this industry still work the phone. The bottom line is you can’t build a business unless you connect, and that takes 2-way communication. The reason attraction marketing is so powerful is because it draws qualified builders straight to you, whereas cold contacting results in a big question mark as to whether a person will be qualified or not. It’s just more efficient is all. Yes, I use affiliate marketing to drive sales on the Tools page. Talking about your primary opp is usually a back end process (and that’s if there’s a need), but just remember in order to sponsor you need to get eyeballs on your company presentation. The Facebook book is by Perry Marshall and Tom Meloche and is loaded with actionable content, unlike most reads. Hope that helped, good luck bud!


  3. David Ingham Says:

    Hi Jason

    Great post I am always looking for new ways to great leads for my home based business.

    Thanks for sharing very useful 🙂



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